Congratulations to Five Guys

We want to extend a Congratulations to one of our customers, Five Guys who once again has hit the news for their incredible growth.

Five Guys Logo

Five Guys has more than 500 locations with plans to open 200 more this year, according to its website. The chain keeps its menu simple: burgers, fries, hot dogs and grilled cheese sandwiches, though patrons can customize their orders with a choice of 15 free toppings.

Five Guys has made a foodservice splash and served such high-profile customers as President Barack Obama, who ordered a burger with jalapenos, lettuce, tomato and mustard during a visit last spring, according to NBC.

You can Read more here.

Project A Unified Image To Your Customers

Did you know that 32 million people wear uniforms to work today? A couple of reasons for this is because it allows companies to project a unified image, and because it takes stress off of the manager in terms of what their employees wear to work. Uniforms also make employees easily identified to customers and clients.

From: Financial News Today.

If you are careful not to select a uniform that is ugly or difficult to wear, most employees will accept that they have to wear them without any problems. Uniforms let members of staff know that you care about their appearance and that you do not mind making an investment in them. Uniforms are good for morale too, as they encourage a feeling of togetherness in the workplace.

You will probably end up paying somewhere between $100 to $500 per employee for each uniform, with the difference in estimates coming down to how many items you need to buy and the quality that you opt for. That may seem like a lot of money but the average shelf life of a staff uniform is two years so, over time, it does not end up costing too much.

At the very minimum, you will need to buy a shirt for each of your employees as, being the most visible, that is the most important item of a staff uniform. You might want to tell your workers that they need to get a pair of black pants or a skirt, but be prepared for the fact that a few of them will not dress up to your standards because they are not going to want to wear their best clothing to work.

Spending some time to choose which colors are best is crucial since color alone can really enhance or diminish the appearance of an entire uniform. You need to choose colors that match, will look good with your logo, and which do no easily show up stains and dirt. It would be best to go with three colors at most, with one of those colors being the main color of your company logo.

Look for stain guard treated fabrics when choosing staff uniforms as these fabrics will last, and will keep their full colors, for longer. You will probably want to shell out a bit more money in order to get better quality items, because over the long run this will save you money. You will want to select a uniform that is comfortable for the area in which your employees work, so if they work in a hot area, you will want cool clothing, and if they work in a cold area, you will want warm clothing.

A Testimonial From a Happy Client

This testimonial comes from Fred Kraut of Rocky Mountain Care.

Rocky Mountain Care

“I have worked with Masterbrand’s, their sales staff, and production team for over 5 years, and they are, by definition, truly a business partner. They have helped me to communicate my brand image in ways that link directly to our stated brand position , and executed in concert with our brand standards. They understand our business objectives and have been there to help communicate then in unique ways.

They are professional, sensitive to market needs and timing, and have never failed to meet a stated deadline. They will do what ever is needed to go the extra mile.

I highly recommend any business to explore a partnership with Masterbrand’s”

Welcome to my new blog.

I started to write a blog several years ago and some marketing person told me it was not official enough. I guess times have changed because apparently now it is better to just be yourself in your blog rather than trying to come across as the copy written in your company brochure. I started Masterbrands a while back. I say a while back , because for years I lied about how long the company had been in business to give us some legitimacy. Over the years it has made it difficult to remember when I actually started the business. I think it’s somewhere around 18 years ago. I thought it would be a lot easier by now, but it is still a pretty tough grind running this thing. I started in a small 8×8 office with a telephone and some sales aility that, looking back was not as good as I thought. I’m glad I didn’t know at the time. The one thing I was not afraid of was talking to people. So out I went to sell custom logoed shirts, jackets hats and anything else I could convince companies they needed. I used the profit from my first order to pay for the goods on the 2nd order and so on. I don’t really want to give much more history, because I imagine that is what most business owners do when they are writing their first blog. That being said, I am going to use this blog to convey my thoughts on business, sales and customer service. Most of it will probably sound like rants about customer service I receive from vendors and companies I am a customer of. I’m out of time for now as I need to tend to business; but you’ll be hearing more from me in the days, weeks, and months to come.